Juntando forças com o Fairtrade
Vamos criar uma nova maneira de prover o café Fairtrade
MATERIAL EXCLUSIVO DE MARKETING
EXCLUSIVE MARKETING MATERIAL
O que eles pensam sobre isso
The collaboration with Algrano shows that Fairtrade and direct trade are not mutually exclusive, but go hand-in-hand very well. Small Producer Organizations will be able to offer their Fairtrade coffees on the platform by having the opportunity to directly reach specialty coffee roasters across Europe.
We are delighted to be partnering with the Max Havelaar Foundation in Switzerland as it is a ‘win-win’ for producers and roasters at both ends of the value chain. For the first time, Fairtrade-certified growers can now directly reach roasters through the algrano platform and vice-versa
The platform algrano is allowing us to showcase individually the best coffee produced by each of our farmers, opening doors to new markets, transparency and traceability from the farm to the roaster.
Sobre essa colaboração
O que é Fairtrade?
- define padrões
- certifica produtos
- trabalha diretamente com produtores
- sensibiliza o público