Showing 3 roaster resources

    • Case study

    How a roaster’s brand can build buzz around a coffee producer

    Buying full containers is not the only way to support the people behind your coffee. Brand collaborations and recommendations help boost producers’ reputations and get them more good customers.
    published

    • Rwanda
    • Trends

    Your Guide to Sourcing and Selling Green Coffee Directly

    Download the guide to learn. Producers: about buyers’ needs and how to make offers they can’t resist. Roasters: find out how to communicate and plan, build direct relationships, and access the best lots that never make it to the offer lists.
    published

    • Brazil
    • Colombia
    • Indonesia
    • Ethiopia
    • India
    • Mexico
    • Guatemala
    • Peru
    • Honduras
    • Uganda
    • Costa Rica
    • El Salvador
    • Ecuador
    • Tanzania
    • Kenya
    • Rwanda
    • Bolivia
    • Case study

    Friedhats & Gasharu: Embracing Rwanda without fear of potato defect

    The quality of Rwanda's coffee has skyrocketed in the last decade. However, many buyers remain reticent about this origin because they fear the infamous Potato Taste Defect (PTD). Though PTD can't be 100% avoided, it is under scrutiny in the country and its incidence has decreased as quality improved. Now, some progressive roasters are willing to take the risk. Friedhats, a specialty roastery in Amsterdam, talks about their experience with the origin and how they are enjoying a partnership with Gasharu in Nyamasheke. They are not looking back...
    published

    • Rwanda