Download the Algrano Report - 2021 EU Roaster Trends

LCFV Fringe Event

Communication between roasters and growers as a fundamental factor for success in 2021

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In the end of 2020 Algrano conducted a market research with European roasters in 15 different countries to learn about their plans for the future and predict the key trends for green coffee in 2021. We are excited to share our findings for the first time during the London Coffee Festival. You are invited!

On April 17th @3pm GMT, we will host a panel discussion about the key research outcomes and also a theme that is dear to us and was brought up by all those we spoke to: 2-way communication in coffee.

Historically, only roasters had access to information from the origin. Producers rarely knew about the ins and outs of the market. Finally, in 2021, it seems like the coffee industry is ready to give back and make take this issue to the mainstream!

  • Sam Perez Correa, Old Spike Coffee Roastery, UK
  • Nathan Retzer, Quarter Horse Coffee, UK
  • Stuart Ritson, Independent Coffee Consultant
  • Neel Vohora, Edelweiss Coffee Estate, Tanzania
  • Marjorie Parrilla of JUMARP, Peru

The discussion will be moderated by Tom Booth, Sales, Algrano. 

All participants will get an exclusive copy of the European Market Report’s summary.